Best Practices in Developing Top-Tier Medical Affairs Capabilities, Creating Impact Measures and Improving Globalization

Source: Best Practices LLC

http://www.best-in-class.com

This summary is made available with permission from Best Practices, LLC.

As we continue to evolve into a critical arm of the biopharmaceutical industry, we need to develop structural models that help us demonstrate our value to internal stakeholders. Best Practices, LLC, conducted a benchmarking survey that included 29 executives and managers at 26 leading biopharmaceutical companies, to help to identify key metrics of success. The survey found that talent identification and retention metrics, along with medical affairs effectiveness surveys and metrics related to internal communications, are powerful tools. In addition, alignment with brand strategy, number of education programs and adoption rate of practice/medical education content are highly effective or effective metrics.

To view the full summary of the survey data, please click on the link below:

Please login or purchase a membership to view this content.

Stay Connected with MAPS

Join MAPS on LinkedIn to further build your professional connections within Medical Affairs through our Company and Group Pages.


Follow us on Twitter and say abreast of MAPS activities and key issues for Medical Affairs professionals.