Building Agility into Medical Affairs Strategy: Global-Regional-Local Dynamics

Join Dr. Leon Rozen, Senior Medical Director, Global Oncology at AbbVie, and Dr. Kirk Shepard, Senior Vice President, Head of Global Medical Affairs Oncology at Eisai as they explore how to build agility into your Medical Affairs strategy.

Medical Affairs organizations have a central and strategic role in creating and communicating strategy, and it is critical to build agility into the strategy. Building agility into Medical Affairs strategic planning can be achieved incrementally as you execute. To be more effective we need to host regular review meetings that alternately review strategy and execution and involve the people who are responsible for insights.

After this Webinar, you will be able to:

  • Recognize why networking and alignment is key to a successful Medical Affairs strategic plan
  • Discuss the steps involved in strategic planning process and associated tools and templates
  • Describe Global-Regional-Local alignment and implementation… where do you start?
  • Select which functions you include when building your global Medical Affairs strategy

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