Focus Areas (FA) are the priority capabilities that are strategically important for the successful implementation and maintenance of a high impact Medical Affairs organization. The Focus Areas will be managed and supported by a dedicated Focus Area Working Group (FAWG), a group of individuals who will be responsible for strategy development, gap identification, content creation and program implementation for their assigned Focus Area.

Why apply to serve on a Focus Area Working Group?

  • Be a Leader: Opportunity to showcase your expertise and develop learning initiatives and programs for the betterment of Medical Affairs professionals globally
  • Give back to your industry: Be instrumental in developing excellence within Medical Affairs
  • Cultivate valuable partnerships: Broaden your peer network and enhance your own learnings while helping others

 

If you are interested in joining a working group, please review the details below and then click the “Apply” button at the bottom of the page. The application deadline is Wednesday, June 19, 2019.

Focus Area Working Group Accountabilities

  • Focus Area needs assessment and gap identification, to be conducted annually
  • Development of a three-year strategic plan
  • Development of an annual content creation and implementation plan, that will be supportive of the strategic plan
  • Identification of subject matter experts, presenting faculty, and providers to support content creation and implementation
  • Alignment of annual plan deliverables to at least one annual conference workshop or plenary session
  • Alignment of annual plan initiatives to development of at least one Elevate article, MAPS eCademy webinar and related enduring materials available to MAPS members
  • Regular communications, at least monthly, with their MAPS Community through updates, posting of questions, and discussion topics via the MAPS community portal, as relevant
  • It is expected that the member will actively develop and present at least one initiative to support the strategic plan, annually
  • Play a leadership role in implementation of the FA strategic plan. This might include working with other volunteers and solution providers to develop and present content.

Focus Area Working Group Members – Eligibility Requirements

FAWGs will consist of a minimum of 8 industry* members, including the Chair. Co-chairs may be appointed from other MAPS regions such as EMEA and JAPAC at the discretion of the Chair and in consultation with the ELC.

Members of the FAWG will:

  • Have at least 8 years of direct Medical Affairs experience in life sciences companies, and ideally will have served in more than one role within their organizations. Their most recent role will be at the Associate Director level or higher.
  • Be MAPS member volunteers in good standing.
  • Serve a one-year term from appointment, with the option of renewal, at the discretion of the Working Group Leader
  • Actively participate on the working group and be willing to propose specific content and deliverables aligned with the strategic plan
  • Be able to attend 80% of the FAWG team calls (approximately 1-hour teleconference per month
  • Actively participate on relevant Community portal sites
  • Proactively engage potential future MAPS members and volunteers to ensure a sustainable FA volunteer base

Click here to download a PDF of the full Focus Area Working Group Charter


 

Ready to Volunteer for a Focus Area Working Group?

Currently, we have 13 Focus Areas (outlined in the table below). If you meet the criteria outlined above, we invite you to apply for a Working Group. Please see individual Working Group scope descriptions below, which may contain additional criteria.

*Industry is defined as those currently employed by a life sciences company (pharma, biotech, medical & diagnostic devices), MA professionals with prior employment at a life sciences company but currently in between jobs, or independent MA consultants with previous employment a life sciences company.

Click Here to Apply Today!

Capability / Competency

Overview 

Capability / competency building is one of MAPS’ top priorities, and this Working Group will aim to focus our activities on delivering most value to our member organizations. We have mapped all eCademy Webinars and presentations on the MAPS Community portal to the below framework to determine where our biggest gaps may be. The longer-term plan is to have material available for all the capabilities and sub-competencies.   

Below represents a framework adapted from work by McKinsey and Korn Ferry that will be formally launched later this year following the completion of a comprehensive survey capability / competency assessment surveyAt a high level the capabilities refer to Business Knowledge, Adaptive Leadership and Technical skills (See colour code). 

 

The Working Group will be responsible for finalization of the capability framework, agreeing on sub-competencies, identifying the key gaps in learning material and working with McKinsey and other possible solution providers to fill the key gaps.

 

Specific Proficiencies & Competencies Sought for Volunteers

We are looking for a small number of senior level people with a passion for and/or experience in capability building and training.

Compliance

The Compliance Focus Area Working Group (FAWG)  of MAPS consists of compliance and medical affairs professionals in the life sciences arena committed to effective, compliant  ethical interactions and communications, including the exchange of scientific information, between industry personnel and health care professionals locally and across borders with an aim of advancing patient care through innovative, robust and compliant  collaboration between industry and providers.

 

Why is this important?

  1. Patients benefit
  2. Companies benefit
  3. Individual members benefit via professional development

 

The exchange of credible, reliable and useful information supported by evidence is key to a patient focused approach by the life sciences industry in developing and providing cutting edge and lifesaving drugs and technologies.  Regulatory requirements, enforcement and challenges to the communication of information by and between MA professionals and HCPs exist globally but can vary from country to country.

 

The compliance focal group will facilitate the advancement of industry ethical standards though various platforms as described below.

Work of the compliance FAWG is to develop tools, education and guidance for compliance and medical affairs professionals to facilitate ethical industry/HCP communication, interactions and information exchange via, for example:

 

Education and information

  • Webinars
  • Workshops and/or panel discussions or key note sessions at MAPs conferences
  • Articles in Elevate (MAPS publication)
  • White papers

 

Engaging the medical affairs community

  • Contribute to the MAPS Community Portal, a medical affairs/compliance resource platform to leverage communication among industry experts to deliberate or share experiences on emerging challenges and drive collective solutions to the evolving global compliance landscape.

Developing standards and guidance for the medical affairs community

  • Tools to facilitate compliant communication

The compliance FAWG seeks compliance and medical affairs industry professional volunteers and solution providers who have interest in guiding and educating medical affairs professionals on navigating the compliance landscape to the benefit of patients and companies alike.

 

Benefits of Participation:

Joining the Compliance FAWG enables aligned medical affairs professionals to realize the role of MAPs in promoting excellence and personal growth by fostering standards of ethical practice. Compliance FAWG members also will contribute to peer to peer forums for information sharing and networking and thus increase their value and relevance within industry. Members can contribute by sharing their time, knowledge, skills and experiences with their peers.

 

Expectations of Participation:

In accordance with the MAPS FAWG Charter, commit approximately X hours of time per month, actively participate in developing materials (tools, webinars, workshops, etc.) as defined in the Compliance FAWG Work Plan; attend scheduled tele-meetings of the Compliance FAWG.

Digitalization

Overview

Many Medical Affairs teams are identifying opportunities to adopt digital technology and prioritize digital initiatives across their organizations.  From insight generation to innovative ways of engaging in scientific dialogue, digital innovation needs to become a core capability for Medical Affairs.  This transformation is being driven by the experience and expectations of HCPs, Payers and Patients as they become increasingly comfortable with a digital and a data-driven world.  Medical Affairs groups will need to build an understanding of technologies such as Machine Learning, Deep Learning, Predictive Algorithms, and Natural Language Processing.  Bringing deep medical expertise and life science technologies together has the opportunity to demonstrate differentiated outcomes and experiences.  Future medical teams must be knowledgeable and experienced in understanding the possibilities enabled by digital innovation.

 

The MAPS Digital Focus Area Working group is a forum to build knowledge and share best practices.  The goal is to support the Medical Affairs organization’s efforts to embrace technology and innovation through webinars, training, white papers, and best practice sharing.  This Focus Area group will leverage other thought-leader forums to share insights and learnings- both successes and failures- across Medical Affairs organizations.  In addition, the Digital working group will engage experts outside of pharma to share their expertise and help us to better understand the digital opportunity and important aspects of building a digital-ready culture.

External Education

Overview

This group will focus on the current best practices, challenges and complexities facing the industry with respect to education of the healthcare community. It will deal with navigating the landscape of continuing medical education, the role of scientific exchange in education, and non-continuing medical education. Themes such as differences between execution of programs across different geographies, maintaining compliance in execution, assessing impact of educational initiatives and tailoring education based on lifecycle, stakeholders etc. will be addressed.

The group will develop an annual strategic plan but it will also encompass a longer term view (2-3 years). Tactics from this plan will include white papers, eCademy Webinars/podcasts, practical templates/tools and might ultimately culminate in whole or in part in a workshop at the next MAPS Global and/or regional annual meetings.

Motivated volunteers with experience (>10 years) in external education are needed to join this passionate working group.

Evidence Generation: HCPs

Coming Soon

Evidence Generation: Payers & HTA

Background: As governments, clinicians, payers, and healthcare decision makers across the word grapple with how to compare and choose among available treatment options, they need to adequately evaluate the benefits and costs of multiple, and often varying, interventions. Measuring the cost-effectiveness of an intervention often depends on factors that are difficult to measure and capture either through traditional clinical trials or patient reported data. However, despite the uncertain nature of HTAs, payment and reimbursement decisions are being made based on the outcome of such assessments. This is where the Payers and HTA working group comes in. During our meetings, we will discuss key themes and trends in the HEOR space, identify industry opportunities, and exchange ideas on topics related to HTAs, value assessment frameworks, drug spending and pricing, and many more. Join our community of Medical Affairs Professionals from Cell and Gene Therapy and Strategy Companies.

 

Mission & Objectives: 1.) To create a community that advances our role as strategic partners and promotes the growth of Medical Affairs Professionals within the HTA and Payer sector worldwide. 2.) To develop our community within the Medical Affairs Professional Society to become the premier global destination of choice for health economic and real world evidence MA Professionals. 3.) To catalyze our individual personal leadership development and professional career advancement.

 

Activities: We will organize HTA and Payer Evidence Generation workshops for the MAPS annual meetings (Global, Japan, China, EMEA) as well as develop original content for webinars/podcasts throughout the year. In addition, the working group will periodically contribute cogent and timely content on evidence generation for HTAs and Payers sector for the MAPS publication, Elevate magazine. Most importantly, we will provide a supportive resource for all health economic and real world evidence Medical Affairs Professionals.

 

Recruitment: We openly welcome any Medical Affairs Professional interested in evidence generation for health economics and real world evidence to join us in our mission.

 

Proficiencies & Competencies Sought: We are actively recruiting Medical Affairs Professionals that have evidence generation (for HTAs and Payers) expertise that would enjoy contributing and being an integral part of our working group in the following roles: Writer, Editor, Moderator, Panelist, Keynote Speaker, Subject Matter Expert, Programmatic Developer, Executive Coach, and Leader.

Insights

Overview: The Insights Working Group  represents a community of Medical Affairs Professionals from Medical Pharmaceutical/Biotech and Medical Technology (MedTech) companies specifically involved in medical insights generation across MA sources, and associated processes, metrics and reporting.

 

Mission & Objectives: 1.) To create a community that advances medical insights generation across industry as one of the core and highest priority activities of Medical Affairs at the global, regional and affiliate level; 2.) to develop processes to facilitate insight generation across multiple MA sources and provide guidance for metrics and reporting; 3.) in collaboration with external providers, develop resources for MAPS members to support insight generation and associated metrics and reporting; 4.) through our collaboration at MAPS, catalyze our individual personal leadership development/professional career advancement and develop junior MAPS members.

 

Activities:  1.) We will organize insights-related workshops for the MAPS annual meetings (Global, Japan, China, EMEA) as well as develop original content for webinars/podcasts throughout the year. 2.) Provide appropriate resources for all MAPS members. 3.) Periodically contribute with pertinent content to the MAPS publication, Elevate magazine. 4) Periodically hold online workshops pertaining to inights-related topics.

 

Recruitment: We openly invite and welcome any Medical Affairs Professional or Solutions Providers from the pharmaceutical/biotech and MedTech sector to join us in our mission.

 

Specific Proficiencies & Competencies Sought for Volunteers: We are actively recruiting Medical Affairs Professionals that have specific medical insights-related expertise and will be prepared to contribute by an integral part of our working group in the following roles: Writer, Editor, Moderator, Panelist, Keynote Speaker, Subject Matter Expert, Programmatic Developer, Executive Coach, and Leader.

Medical Communications

Overview

This group will focus on driving excellence in publication and congress planning and in development, operationalization and assessing impact of strategic scientific communication platforms.

Themes will include working in collaboration with cross functional teams, implementation of global plans across regions and countries, moving beyond traditional approaches of planning to incorporate elements of social media, artificial intelligence and a diverse stakeholder audience i.e., physicians, patients, providers, payers, regulatory bodies, and pharmacists. The complex issue of assessing impact of communication strategies on its ability to change treatment behaviors that could optimally benefit patients will be approached.

The group will develop an annual strategic plan spanning 2019 to 2020 and develop tactics from this plan that will include white papers, webinars, podcasts, practical templates/tools and might ultimately culminate in whole or in part in a workshop at the next MAPS annual and/or regional meetings such as EMEA and JAPAC.

 

Specific Proficiencies & Competencies Sought for Volunteers

Motivated volunteers with experience (>10 years) in medical communications are needed to join this driven focus group.

Medical & Diagnostic Devices (MedTech)

Background: We represent a community of Medical Affairs Professionals from Medical Technology (MedTech) Companies; namely, Medical and Diagnostic Devices, within the larger Medical Affairs Professional Society (MAPS).

 

Mission & Objectives: 1.) To create a community that advances our role as strategic partners and promotes the growth of Medical Affairs professionals within the MedTech sector worldwide. 2.) To develop our community within the MAPS to become the premier global destination of choice for MedTech MA Professionals. 3.) To catalyze our individual personal leadership development and professional career advancement.

 

Activities: We will organize MedTech workshops for the MAPS annual meetings (Global, Japan, China, EMEA) as well as develop original content for eCademy Webinars/podcasts throughout the year. In addition, the working group will periodically contribute cogent and timely content on the MedTech sector for the MAPS publication, Elevate magazine. Most importantly, we will provide a supportive resource for all MedTech Medical Affairs professionals.

 

Recruitment: We openly welcome any Medical Affairs professional from the MedTech sector to join us in our mission.

 

Proficiencies & Competencies Sought: We are actively recruiting Medical Affairs professionals that have MedTech sector expertise that would enjoy contributing and being an integral part of our working group in the following roles: Writer, Editor, Moderator, Panelist, Keynote Speaker, Subject Matter Expert, Programmatic Developer, Executive Coach, and Leader.

Medical Information

Coming Soon

Medical Strategy/Value of Medical Affairs (MA/VMA)

Overview

A robust Medical Affairs (MA) strategy is a foundational pillar to the brand strategy and sets the direction to define and successfully achieve MA objectives which ultimately demonstrates the value of MA to cross-functional organizational partners and external stakeholders. Establishing a process for Medical Affairs planning is critical, but additional capabilities are needed including strategic and business acumen, teamwork and collaboration, strong communication skills, and executional excellence. The value of MA is demonstrated, in part, through the translation of the strategy into tactics and their subsequent successful execution. Developing the appropriate KPIs and metrics assist with telling the MA value story.

The efforts of the MA/VMA Working Group will focus on providing MAPS members appropriate education and information to enable the above. We are looking for volunteers who have broad MA experience and who are eager to roll up their sleeves to develop the appropriate education and/or tools that can assist MAPS members in this area.

Specific Proficiencies & Competencies Sought for Volunteers

  • Having held 3 or more different functional roles within MA required
  • Experience in Medical Affairs strategic planning or MA Excellence/MA Operations required
  • Experience in both country and global MA roles preferred
MSL/FBM

Coming Soon

Patient Centric

Overview

Medical Affairs is emerging as a key provider of information to patients through direct and indirect engagement and through new tools that support patients on their medical journey in fully compliant ways.  Incorporating the patient perspective and a better understanding of how to best engage with patients is a critical opportunity for Medical Affairs organizations to take the lead.  Medical Affairs’ ability to elevate the patient voice and outcomes with key stakeholders (regulators, patients, HCPs, payers) helps to define Medical’s impact in the business and will establish Medical Affairs’ role as healthcare moves to a more patient-centric health ecosystem.

 

The MAPS Patient Centric Focus Area is a forum to build knowledge and understanding of patient-centric approaches through best practice sharing and external expert engagement.  Current topics such as Medical Affairs’ role in building patient insights into Medical strategy plans and external engagement plans, patient-centric clinical trial design and partnering with patients in the development process, as well as exploring and better understanding the emerging guidelines for the incorporation of patient insight into clinical trials may be explored.

 

Whether you have deep understanding of patient centric practices for Medical Affairs, or you are just beginning to explore the options for Medical Affairs in this space, we hope you’ll be a part of this exciting dialogue.

Stay Connected with MAPS

Join MAPS on LinkedIn to further build your professional connections within Medical Affairs through our Company and Group Pages.


Follow us on Twitter and say abreast of MAPS activities and key issues for Medical Affairs professionals.

X