Medical Affairs 2025: Keeping Up, Building Capabilities, and Demonstrating Value in a Rapidly Changing World

Medical Affairs 2025: Keeping Up, Building Capabilities, and Demonstrating Value in a Rapidly Changing World

Please join us on Friday, March 10, 2017, from 12 PM-1 PM EST, for an engaging webinar led by Thérèse McCall, PhD, MBA, Global Medical Affairs Strategy and Communications Leader, with an introduction by Kirk Shepard, MD, 2016-2017 President of MAPS. During this webinar, Drs McCall and Shepard will address such compelling topics as:

  • Medical affairs 2025—defining our “new normal”
  • The key factors that comprise a high-impact medical affairs department, and the necessary competencies required to achieve success
  • The morphology of real world evidence—the growing need for dependable data to ensure optimal clinical decision-making
  • Medical affairs as the hub for establishing relationships and communicating data
  • And more!

With over 30 years of global leadership experience in drug discovery, research and product commercialization strategy, clinical development, and regulatory approval, including most recently former Vice President of Global Medical Communications and Professional Strategies, AbbVie, Inc., Dr McCall is uniquely positioned to share insights and experience in these important areas. Coupled with Dr Shepard, who has over 25 years of experience as a medical affairs professional and practicing physician, we can expect to hear lively discussion and debate. And, as with all of our webinars, there will be time for audience generated Q&A.


Click Here to Register for MAPS Webinar
Click here to view full bios of each panelist.

Thérèse McCall, PhD, MBA

Global Medical Affairs Strategy and Communications Leader
Chicago, IL


Kirk Shepard, MD

President 2016-2017
Medical Affairs Professional Society


About MAPS
MAPS is a non-profit global community of Medical Affairs professionals across a spectrum of fields, experience, and locales. Our vision is to lead the life sciences industry in delivering Medical Affairs educational resources through a trusted and established global network of professionals. Our mission is to advance our profession and increase its impact through

  • Developing guidelines, setting and improving standards, and sharing best practices
  • Enabling advocacy for Medical Affairs, both internally and externally
  • Promoting education and professional collaborations
  • Communicating and educating with integrity and transparency
  • Advancing expertise and expanding capabilities

For more information, visit or contact us

Stay Connected with MAPS

Join MAPS on LinkedIn to further build your professional connections within Medical Affairs through our Company and Group Pages.

Follow us on Twitter and say abreast of MAPS activities and key issues for Medical Affairs professionals.